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In a global marketplace where rising tariffs and import fees have become a new norm, eyewear retailers are facing mounting pressures to maintain competitive pricing without sacrificing quality.

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Join LTD Eyewear at Vision Expo West in booth #P14041. Register for Vision Expo West in Las Vegas to receive FREE exhibit hall admission ($150 value) as our guest Vision Expo West is the complete event for ophthalmic professionals. It is where eyecare meets eyewear and education, fashion and innovation mingle. Join eyecare professionals, buyers, influencers, and technology leaders at Vision Expo West 2024!

If you think animal prints are over, think again, Animal prints are always in. A pop of animal print can add interest and playfulness to any wardrobe. The question is, how are the fashion crowd – and more specifically eyewear wearers adding leopard print in 2023?

Pretty Pastels were seen on the runways. It is all about embracing calmness through pastels. Delicate pinks, soft blues, gentle greens, and subtle lilac are at the forefront. These calming colors evoke a sense of tranquility and innocence, perfect for the warmer seasons.

Sheer or gold white dresses, miniskirts or mini shorts, floral or fringed patterns, total denim looks or leather jackets. Vintage-inspired silhouettes to new takes on this year's hottest trends.

These frames are not just large; they are statement pieces, bolder and more...

C'mon Barbie, let's go party Well, almost the real world. The return of Barbiecore rose in popularity in the fashion industry first. Fashion runways and red carpets have had an influx of hot pink. Last season, Valentino had an entirely hot pink runway show with 22 complete looks in the Barbie-approved shade. Since the vibrant fashion show, the looks have shown up at the Grammy Awards, Coachella and pretty much every event with a professional photographer.